The kind nature of a Supermarket Worker has been praised by his employer, Asda.
Describing Howard, a mum of a five-year-old boy said, "You brighten our day with your kindness".
The Mum got in touch with Asda Head Office to share how special Howard had made them feel whilst recently doing their shopping, at the store on Barry Waterfront.
She said "My little lad is autistic, doesn't cope well at all shopping and I always get quite anxious doing the big food shop as having him in the trolley too long can be very overwhelming for him and he can be fine one minute and the next he can have a meltdown."
"Howard is so lovely to myself and to my son and he remembers our names since the first time we saw him. He doesn't make me feel rushed at all when the shopping's going on the conveyor belt, always chatty to myself and my little boy and he really makes us feel at ease whilst doing the shop. He is a fantastic member of staff and he should be recognised for how great his people skills. He has absolutely fantastic customer service."
On hearing of the positive feedback, Howard said, "The comments from the lady were lovely. I just talk to the little boy, make him feel involved, and make him comfortable. Distraction techniques work wonders. I love my job and I love meeting people, I'm a very people-oriented person. I like to chat to people and build a rapport with them. My aim is to make everyone special. A smile costs nothing and you never get a second chance to make a first impression. I just do what I do the way I do it because it's the way I'd like to be served myself."
RHS award for Llantwit's community garden
Festive art unveiled at ex-Wilko store
Tŷ Hafan appeal raises £430k
Senedd vote condemns Chancellor's budget
CF1 entertain at Barry Arts Festival
Pirate opera goes viral on TikTok
New Sunday rail service to Penarth
Morris to create 150 jobs at Bro Tathan
Renewed calls for Wales Covid inquiry
Council funding: 2.3% increase for Vale
Senedd to debate ‘absurd’ school transport rules
Tourism tax: Cardiff council agrees consultation
The Kymin put up for lease again
Barry vigil held for White Ribbon Day
Fire at Aberthaw power station
Senedd 2026: Penybont Bro Morgannwg candidates
Senedd 2026: Caerdydd Penarth candidates
24 'wanted' people arrested in operation
