Rhoose's post office and village store has been named the best in Wales at an rural awards ceremony.
The village shop on Fontygary Road reopened under new proprietors three years ago after it had been closed temporarily due to staffing issues.
It was among winners at the Countryside Alliance's annual Wales awards, held in the Senedd on Tuesday night.
Judges said the business has become "a much-loved local gem" with supporting local producers "at the heart of everything they do".
They added: "With a strong focus on fresh fruit and vegetables, pulses, grains, and pastas, the shop champions quality and affordability for both the local community and the surrounding pub and restaurant trade."
"Supporting local producers is at the heart of everything they do — shelves are lined with local honey, jams, chutneys, and handcrafted goods, all sourced with care."
"Every Saturday, they bring their produce to life at a busy farmers market, where they’re proudly known as the only business in the Vale selling local strawberries — over 200 punnets a week in season!"
"Recognising a vital gap in the village, they also took on the challenge of bringing back a Post Office, successfully navigating the rigorous application and training process to secure the contract in 2024."
"Their dedication has not only revitalised local access to fresh food and services but has also made them a true cornerstone of the community."
The Rhoose post office saw off competition from runners-up Llandyrnog Village Shop and Post Office in Denbighshire, while Woosnam & Davies in Llandiloes was highly commended.
The winners will go on to represent Wales in the national champions reception at the House of Lords in June, facing competition from other finalists from across the UK.
The Countryside Alliance said thousands of nominations - recognising rural businesses in local communities - had been receieved before being whittled down via a public vote with the final few being honoured at the Senedd ceremony.
Rachel Evans, Countryside Alliance director in Wales, told the audience: "Your continuing promotion and defence of Welsh produce, skills and rural life deserves all the credit it gets and the Countryside Alliance is proud to be honouring a group of people who are passionate about their countryside and passionate about providing quality goods, services and employment to rural communities and beyond."
"You are the best of the best, you are already winners by reaching this final and we applaud you for being just you.”
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